Many of you will disagree with me here and that’s fine. I don’t want to speak in absolutes when I say utility is useless when it comes to price increase, but it doesn’t have nearly the affect people realize, if this was the case, staking yields, BalancedDAO, OMM, CPS, Bridge, MyID, Zzeung, Visitme, EPICx, Project Nebula, Stash, Marvelous, Broof, Multi-channel technology and BTP etc. would have driven ICON to all time highs already, and we can’t even break a dollar. I see very few attempts of garnering awareness for the ICON Project, specifically on their Twitter. I’m sorry, a product will not market itself without a fundamental base, we’re not Coca Cola, we’re not McDonalds, we’re not Call of Duty; we’re a blockchain project in a new asset class in an extremely tight niche community that only grows behind a wall. If we look at Dogecoin for example, the hype around it is massive (whether that be a good thing or not is subjective), if we look at Elrond Gold, their marketing campaign is incredible, Charles of Cardano is on a six hour livestream as we speak spreading awareness about ADA, because awareness + price increase= value in the blockchain space. A product will not market itself if it is a tree in a forest and nobody is there to hear it.
Doesn’t the fact that the community is pleading for communication, more professional Twitter posts from the Foundation (besides retweets), and more awareness outside the ICON Community speak for itself that there is obviously an issue surrounding outreach? We have a Twitter page of approximately 120k followers, if utilized correctly, that would be gigantic. You’d be surprised how many people message me daily, begging me to bring this to the Foundation because they’re too afraid to be blocked or shunned by over-zealous ICONist’s who think marketing doesn’t matter and that enterprise adoption speaks for itself. If we look at the monetary value of ICX, even with over 55% of the coins staked, this notion doesn’t hold true. I barely see members of the Foundation promoting ICON, with the exception of (Scott Smiley) anywhere besides a few AMA’s and podcasts with Min. Hate me for bringing this forward because it’ll breed cognitive dissonance, I no longer care if I can be frank, something needs to be changed, and if the community is begging for these dynamic paradigm shifts for over two years, maybe its time to actually listen instead of looking at ICON from a traditional banking standpoint.