This is an open letter to all, and I would like for everyone to reflect on the following (I will keep it short):
There has been a lot of controversy and a lot of debate surrounding marketing ICON, many argue it is a waste, some say ‘wait for a utility’, others argue ‘we are not moon boys’, others are in total favor.
What’s important about all these voices and opinions is that they all agree and unite on one thing, they would like ICON to excel.
I would like to ask those who are reading this; why do you like ICON? what makes you interested in ICON? I am very sure all of us have great conviction in the potential ICON has.
Now think, these points you have in your mind about why ICON is great, would these points convince a third person as to why ICON is great and a project they should join? If yes! then good. If no, (I don’t know what to tell you really )
Now that you yourself have great belief in ICON and believe your reasoning can convince a third person, understand this… this is how ICON should be marketed. This is not a notion of ‘promoting incomplete projects’ or ‘we are not ready yet’ because as a whole, this whole industry is in the speculation phase, so yes, we can promote what ICON seeks to be and many will join, because this is the stage of the industry.
My last point, this industry has a lot of money and a large community. Anything your project (ICON) is working on, others will be working on, the main task here is, how many people can you gather to be on your ship, before your ship and other projects ships take off… Money is king, and a lot of other projects have it, the more money you have the more resources you have, resulting in the more chances of success you will have. I.E. we need more people on board this ship, building, gossiping and promoting before we meet the inevitable time of one of the ships taking off.
I wish ICON all the success and hope all those can understand where I am coming from.